|
|
Cycling Retailers
|
This page is
intended to assist retailers with their sales of
Pedalite products to cyclists. Please
refer to the similar pages in the equestrian and
running/walking sections of this website for
specific assistance in those markets.
Retailer Information Sheets
The
single page information sheets for retailers
provide useful tips and information for
retailers regarding the
Pedalite range of products. |
 |
 |
 |
|
Pedal Lights |
Baglite |
Anklelite |
| |
|
|
|
Pedal Lights -
Assistance for retailers |
A
best selling product in store and online, Pedalite Battery Free 360 degree
visibility pedal lights are unique and patented. They are the only battery
free pedal lights that stay on when pedalling stops and that are fully road
legal in most countries.
Point of Sale
In store, use the POS unit shown here, it operates
continuously for approx 90 days using a battery.
Many
retailers have commented that they put the Pedalite POS
unit on a counter or in a window display as a talking
point and as a way to engage customers. Online,
use animated images from our
picture library or
other pictures from the same source and information from
the product
information page.
Top Tips
-
Include battery-free 360 degree
visibility pedal lights primarily in the lighting
section, Dynamo section and also the
pedals section.
- Encourage employees to review the videos
and FAQ section on the Pedalite website
- Offer Pedalite products with each new
bike sale.
- Offer a Pedal light and Toe Clip package, with
some pennies off.
- Include an appropriate "environmentally
friendly" symbol next to the product image.
Why they are a "Must Buy"
-
Pedalite products, being battery-free, usually
provide a full “pay back” of the purchase price
to customers during the first year of purchase
from elimination of the cost of replacement
batteries for cycle lights that are usually
needed.
-
Pedalite Pedals are the unique battery-free
pedal lights for bicycles that have been
designed to make cyclists more visible to
motorists day and night from any angle including
the side, which is vital for cyclists as 75% of
Cycling accidents happen at, or near, a road
junction [source Royal Society for the
Prevention of Accidents, RoSPA], where cycles
need to be seen from the side.
- Pedalite pedals also help cyclists
create their own virtual cycle lane as
motorists naturally give cyclists with
Pedalite pedals a wider berth and distance,
increasing their safety.
-
As soon as
cyclists start pedalling the Pedalite pedals
uniquely harvest and store a small amount of
energy from the bicycle so the lights continue
to flash when the cyclist is freewheeling or has
stopped at a road junction. No other
battery free 360 degree visibility pedal
lighting system works this way. The
products are unique and patented.
|
Baglite -
Assistance for retailers |
Baglite
is one of those products that when people see it and understand it they buy it.
It is lightweight, provides fantastic light, is appropriate
for adult cyclists,
adult commuters
and
the Times Newspaper in the UK ranked it as one of the best safety products for
kids. Baglite has gone onto the top 10 besting selling parts and
accessories lists in over 15 counties.
Point of Sale
In store,
put Baglite on a mannequin. The lights should
continually recharge from the stores lights so you can
use the unit in flash mode in the shop. It is not
recommended that you have the unit in all the time as it
will eventually discharge but having it in flash mode
for a few hours a day is generally fine. Online,
use animated images from our
picture library or
other pictures from the same source and information from
the product
information page.
Top Tips
-
Include Baglite in
the section with Backpacks but also in a lighting
section.
- Encourage employees to review the videos
and FAQ section on the Pedalite website
- Offer Baglite with each new
bike sale.
- Include an appropriate "environmentally
friendly" symbol next to the product image
on a website.
Why they are a "Must Buy"
-
The one thing that we hear over and over again from all around the world is what great value the Anklelite and Baglite products are. First of all, cyclists spend on average US$10 on batteries for lights every 3 months, meaning that a battery free product like
Baglite would pay for its self inside a season ! and then carry on saving the user money through the elimination of batteries.
-
Baglite is incredibly versatile, it is used by cyclists, school kids, walkers, hikers, horseriders, etc etc we have had examples of 3 or 4 being brought at a time as birthday or Christmas presents for kids to give to the friends or adults to give to adults. At
the perfect birthday present price it is a unique product, fits to any backpack and provides active safety for about the same price as florescent backpack covers (passive safety).
-
Other reasons why
Baglite is a must buy;
Cool enough for kids to wear
Exceptionally lightweight
Light that works in the daylight and
darkness
Fit to existing (loved or designer) backpack
Environmentally Friendly
Suitable for male, female, adult, child, all
ages
360 degree light for cyclist side lighting
Tough, strong and durable
-
However, it is the elimination of the cost, to both the wallet and the environment, that really demonstrates the true value of the Anklelite and Baglite products.
Pedalite products, being battery-free, usually
provide a full “pay back” of the purchase price
to customers during the first year of purchase
from elimination of the cost of replacement
batteries for cycle lights that are usually
needed.
|

Download Flyer
|
|
Anklelite -
Assistance for retailers |
Anklelite
quickly became Pedalite's best selling product. The new elasticated strap
launched in the fall of 2009 further enhanced the products already high
reputation.
It is ultra-lightweight, fits to arms, ankles and
wrists provides fantastic
light, is a replacement
for "trouser clips" and is appropriate for adult cyclists,
adult commuters. Anklelite (Armlite)
is designed to be on in light, shadow and darkness AND as a result of the unique “Floodlight” module actually appears
brighter the further away you get! When you have the
product on when it is daylight it actually recharges
from the light while it is operating.
Point of Sale
In store,
Ankelite (Armlite) is the perfect IMPULSE BUY price. Our retailers put these on their retail counters and when anyone buys any other product e.g. a wheel, saddle, bike, etc then they suggest that they need side lighting, show them the Anklelite and upsell the sale! The lights should
continually recharge from the stores lights so you can
use the unit in flash mode in the shop. It is not
recommended that you have the unit in all the time as it
will eventually discharge but having it in flash mode
for a few hours a day is generally fine. Online,
use animated images from our
picture library or
other pictures from the same source and information from
the product
information page.
Top Tips
-
Put Ankleites on your
shop counter, also Include Anklelite in
the section with trouser clips and also in a lighting
section.
- Encourage employees to review the videos
and FAQ section on the Pedalite website
- Offer Anklelite as an upsell with each new
sale.
- Include an appropriate "environmentally
friendly" symbol next to the product image
on a website.
Why they are a "Must Buy"
-
The one thing that we hear over and over again from all around the world is what great value the Anklelite and Baglite products are. First of all, cyclists spend on average US$10 on batteries for lights every 3 months, meaning that a battery free product like
Anklelite would pay for its self well inside a season ! and then carry on saving the user money through the elimination of batteries.
-
Other reasons why
Ankleite is a must buy;
Cool enough for everyone
Exceptionally lightweight - has to be held
to be believed
Light that works in the daylight and
darkness
Worn on the Arm or Ankle
Environmentally Friendly
Suitable for male, female, adult, child, all
ages
360 degree light for cyclist side lighting
Tough, strong and durable
-
However, it is the elimination of the cost, to both the wallet and the environment, that really demonstrates the true value of the Anklelite product.
Pedalite products, being battery-free, usually
provide a full “pay back” of the purchase price
to customers during the first year of purchase
from elimination of the cost of replacement
batteries for cycle lights that are usually
needed. The saving on the environment
through the elimination of batteries helps
the conscience as well as the consumers
wallet.
|

Download Flyer
|
|