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Pedalite Company Overview

Pedalite International Ltd is a UK company that designs and manufacturers bicycle accessory products designed for Safety, Health and the Environment with QUALITY built in.  The company's flagship product the unique 360 degree visibility battery-free pedal lights improve cycling safety. Pedalite 360 degree visibility pedal lights are powered by cycling energy which is harvested and stored enabling the lights to stay on for up to five minutes after the pedalling stops, such as when the cyclist is freewheeling or waiting at a junction. Motorists can see bikes fitted with Pedalite pedal lights from up to 1km away and from any angle, including the side

Now used by thousands of cyclists in over 30 countries, Pedalite 360 degree pedal lights help to protect the cyclist with always-on essential side lighting, protect the environment by eliminating highly caustic battery waste and save money by using the kinetic energy generated by turning the pedals rather than requiring batteries to be purchased over and over again.

The Pedalite 360 Degree Visibility Pedal Lights and optional toe clips can be purchased from all good independent bike shops, retail chains and high street shops in most countries.

In July 2007 Pedalite was acquired by the Mpower1 Group of companies (www.mpower1.com); a major business development organisation, which has increased investment, accelerated product development, attracted celebrity endorsement for Pedalite products, initiated a major marketing campaign and underwritten the future of Pedalite.

Tony Doyle MBE, twice World Pursuit Champion, four times European Track Champion and safety campaigner for cycling became an ambassador and spokesperson for Pedalite International Ltd in 2007. Tony promotes Pedalite products at exhibitions, cycling shows and through cycling clubs, retail outlets and in schools throughout the UK, highlighting the part they play in cycling safety. As spokesperson, Tony also plays a key role in helping explain, through the media, the importance to cyclists of using Pedalite Pedals.

February 2008 saw the formal launch of the Pedalite SHE Campaign which is an awareness campaign run by Pedalite International to raise the publics awareness of the challenges and benefits of cycling and the importance of being seen from the side by other road users when you are cycling. All of Pedalite's products all adhere to three principles; they address issues of safety, health and the environment (SHE). To read more about Pedalite International’s SHE campaign please go to: http://www.pedalite.com/she.aspx.



The Mpower1 Group of Companies

Mpower1 is an international operation, headquartered in the UK under the group holding company Mpower Partnership LLP and operating from offices around the world, specializing in business creation, turnaround, growth and development "Business Mpowerment". Mpower1 provides an infrastructure that incorporates management, finance, support, sales and all other aspects of a successful business operation to companies looking to expand into new markets, achieve exponential growth, consolidate an existing position or recover from a challenge. Mpower1 calls upon a highly experienced team of directors, senior level employees, investment capital and it's global infrastructure to deliver an extensive knowledge of many international markets, the experience to manage the unexpected or unwanted and the necessary network of contacts around the world to achieve time after time accelerated growth or recovery of technology companies.

In July 2007 Pedalite was acquired by The Mpower1 Group of Companies.

For more information, visit www.mpower1.com or view an Mpower1 Summary document



About the Pedalite Executive Team

Chris Stimpson

Richard Hicks 

A 30 year career in IT starting with IBM in the early 70s and culminating with the role of VP Director of the Citibank Y2K program for 52 countries and 40,000 PCs. His key strengths are in project management, financial planning and in building a team to create the Pedalite products we have today.

Technical Director - A design engineer specialising in plastics and polymers with many patents to his name. Richard has responsibility for all aspects of the technical design and performance of Pedalite products.

Simon Theobald

Ian Leeper

A highly experienced senior executive, Simon has developed unique industry and management skills gained in business and IT over the last 25 years. His experience ranges from being integral in the implementation of the first payment card systems in the UK to successfully leading as Chief Executive Officer, a multi-million pound public (NASDAQ) software company.

Prior to founding banking software company GFS in 1991, Ian was Managing Director of the European subsidiary of Management Technologies Inc. (“MTI”). Before joining MTI, Ian spent two years with Willis Faber, a leading global risk management firm, and seven years with IBM.

John Eve

The Team

Extensive sales & marketing experience in print and publishing have defined a successful career that was complemented by John's enthusiasm for cycling. At Pedalite John combines these two areas to help implement Pedalite's go to market model.

Other members of the Pedalite team include designers, engineers, marketing, IT, accounts, administration and project management.  Each and every member of the full Pedalite team add value and brings there unique experience to complement the executive team.

Richard Gamble, Advisor

Kevin Witheford, Advisor

Richard has 20 years engineering experience in plastic and polymer moulding and design production. Richard has provided Pedalite with aerospace-approved facilities for the tooling, design, manufacture and assembly of the Pedalite product.

Brings over 25 years experience to the Board in an engineering and sales capacity. Kevin is an entrepreneur who has successfully built up and sold his own specialist engineering company.

 


FACT 75% of accidents happen at, or near, a road junction (Source RoSPA) where cycles need to be seen from the side.